{"id":331,"date":"2007-11-06T14:24:02","date_gmt":"2007-11-06T18:24:02","guid":{"rendered":"http:\/\/www.sarahdopp.com\/blog\/?p=331"},"modified":"2007-11-06T14:29:22","modified_gmt":"2007-11-06T18:29:22","slug":"gender-representation-in-conference-promo-materials","status":"publish","type":"post","link":"https:\/\/sarahdopp.com\/blog\/2007\/gender-representation-in-conference-promo-materials\/","title":{"rendered":"Gender Representation in Conference Promo Materials"},"content":{"rendered":"<div class=\"juiz-outdated-message jodpm-top\">Heads up, this content is 18 years old. Please keep its age in mind while reading.<\/div><p><a href=\"http:\/\/www.blogworldexpo.com\/\">BlogWorld Expo<\/a> is coming up this week in Las Vegas.  Being a blogosphere devotee myself, I&#8217;m intrigued by blogging conferences and I like to see what&#8217;s going on. So I took a browse through their site and landed on the &#8220;sneak preview&#8221; speaker list:<\/p>\n<p><center><a href=\"http:\/\/www.sarahdopp.com\/blog\/wp-content\/uploads\/2007\/11\/blogworld-speakers2.jpg\" title=\"BlogWorld Expo Speakers Sample\"><img decoding=\"async\" src=\"http:\/\/www.sarahdopp.com\/blog\/wp-content\/uploads\/2007\/11\/blogworld-speakers2.jpg\" alt=\"BlogWorld Expo Speakers Sample\" border=\"0\" width=\"450\" \/><\/a><br \/>\n<small>(Click for full view.)<\/small><\/center>And without even stopping to read the names, one insulting fact jumped out and slapped me in the face: <em><strong>These are all men! <\/strong> No wait.  There&#8217;s one woman.  Down there in the bottom left hand corner.  <\/em><\/p>\n<p>Contrast this with the SXSW Interactive flyer I just received in the mail yesterday, which has a very similar tiled-thumbnail promotional sampling of speakers.  (Please forgive the crappy Treo650 photo quality&#8230;)<\/p>\n<p><center><a href=\"http:\/\/www.sarahdopp.com\/blog\/wp-content\/uploads\/2007\/11\/photo_110607_001.jpg\" title=\"photo_110607_001.jpg\"><img decoding=\"async\" src=\"http:\/\/www.sarahdopp.com\/blog\/wp-content\/uploads\/2007\/11\/photo_110607_001.jpg\" alt=\"photo_110607_001.jpg\" border=\"0\" width=\"450\" \/><\/a><br \/>\n<small>(Click for full view.)<\/small><\/center>Hey, lookie there&#8230; Four men and four women.  What do you know?  One of the most prestigious tech conferences in the country has a completely equal representation of men and women on their conference promotional materials.  How fascinating&#8230; Maybe they&#8217;re trying to reach their audience?<\/p>\n<p>Now, I&#8217;m not (yet) accusing BlogWorld Expo of sexist advertising (or even of having a sexist lineup of keynote speakers&#8230; which, it appears, is 100% men).  I&#8217;m all about strategic marketing and accurate representation of demographics, and maybe they have good reason for their choices.  Maybe they&#8217;re only interested in targeting men.<\/p>\n<p>Because maybe all of the important bloggers out there (who would be interested in a conference) are men.<\/p>\n<p>And maybe, let&#8217;s face it, maybe the only good public speakers they could find were men.<\/p>\n<p>Because, really, let&#8217;s get to the point here, women have nothing of value to say in this arena.<\/p>\n<p>That&#8217;s it.  Of course.<\/p>\n<p>I know it doesn&#8217;t always travel in writing, so let me make absolutely clear that the above four statements were said with angry sarcasm.  Because they&#8217;re prominent assumptions in the tech industry, and they&#8217;ve <em>all<\/em> been proven wrong over the last few years by many organizations, not the least has been <a href=\"http:\/\/www.blogher.org\">BlogHer<\/a> &#8212; an annual bloggers&#8217; conference that features only female speakers.  And according to June 2007 statistics, it&#8217;s the largest bloggers&#8217; conference on earth.  Period.<\/p>\n<p>To pre-empt another counterargument, yes, many of those women blog about &#8220;serious&#8221; issues, like world news, economics, technology, politics, and finance.  And some of them have even become absurdly famous through their blogs, bearing a massive fan base asset that would boost ticket sales just as much (if not more) than any man on the lineup.<\/p>\n<p>And to address the matter of public speaker quality&#8230;  <em>(SXSW, I love you for your flyer and I mean you no harm, so please forgive what I&#8217;m about to say&#8230;)  <\/em>BlogHer&#8217;s panels, on the whole, were far better than those at the much-acclaimed SXSW.  They carried a consistent quality that I haven&#8217;t seen at any other conference.  Every single one was well-curated with tested speakers who gave the audience what they were looking for.<\/p>\n<p>We&#8217;re no longer buying the notion that women bloggers don&#8217;t have an intelligent voice, a valuable presence, and a hunger for conferences.  Not representing them in keynote lineups and conference promotional materials is both irresponsible and insulting.<\/p>\n<p>(Okay, now somebody else please pick up on the fact that all the speakers on that page appear to be <em>white<\/em> and take it from here&#8230;)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Heads up, this content is 18 years old. Please keep its age in mind while reading.BlogWorld Expo is coming up this week in Las Vegas. Being a blogosphere devotee myself, I&#8217;m intrigued by blogging conferences and I like to see what&#8217;s going on. So I took a browse through their site and landed on the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52,33],"tags":[],"class_list":["post-331","post","type-post","status-publish","format-standard","hentry","category-conferences","category-politics"],"_links":{"self":[{"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/posts\/331","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/comments?post=331"}],"version-history":[{"count":0,"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/posts\/331\/revisions"}],"wp:attachment":[{"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/media?parent=331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/categories?post=331"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sarahdopp.com\/blog\/wp-json\/wp\/v2\/tags?post=331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}